Listening: Coaching the Cold Call
Ascultare: Analiza apelului. Ascultă o întâlnire de strategie a echipei de transport, rezolvă exerciții și descoperă abordările corecte pentru comunicarea cu clienții noi.
Аудирование: разбор звонка. Прослушайте стратегическое совещание команды транспортной компании, выполните упражнения и узнайте правильные подходы к общению с клиентами.
Coaching the Cold Call
Kevin, the sales manager at an Ohio trucking company, holds a morning strategy meeting with dispatchers Nicole and Brittany to review cold-calling direct shippers.

Coaching the Cold Call
True or false?
Kevin advises dispatchers to offer cheap rates at the very start of an introductory call.
- True
- False
Brittany secured a freight contract with Buckeye Logistics without making a standard cold call.
- True
- False
Buckeye Logistics rejected Brittany's offer because of poor on-time performance.
- True
- False
A stranded Buckeye driver contacted dispatch during a snowstorm near Erie.
- True
- False
Buckeye Logistics awarded twenty weekly loads to the carrier.
- True
- False
Listen again and complete the sentences
- Kevin: Morning, team. On an introductory call, who usually decides the freight strategy? We must connect with the real ____ immediately.
- Kevin: Exactly. When you call, ask about their shipping schedule and identify their primary ____ .
- Kevin: Could you ask about their ____ ? Don't offer cheap rates right away; ask if they face a capacity problem during peak volume surges.
- Nicole: And at what point should we ____ a lane?
- Kevin: Only after they share real shipment history. Our goal is to ____ with steady reliability, not empty promises.
Sources: photo by Yan Krukau on Pexels
Despre această lecție
Această lecție ajută dispecerii și coordonatorii de flotă să contacteze direct shipperii din SUA în mod profesionist. Vei învăța vocabularul esențial pentru prospecțiune și structuri gramaticale avansate.
Об этом уроке
Этот урок помогает диспетчерам и координаторам автопарка профессионально связываться с грузоотправителями в США. Вы изучите важную лексику для поиска клиентов и продвинутые грамматические структуры.