Words you know: complete the sentences

product-led growth · new vertical · hybrid motion · adjacent segment · self-serve motion

• Our expanding ____ in Manchester includes medical technology and digital health providers.
• Entering a brand ____ in the United States requires entirely different sales messaging.
• The new ____ allows smaller clients in London to purchase licenses without speaking to a rep.
• Our primary driver for customer acquisition has shifted toward a robust ____ strategy.
• Combining field sales with digital onboarding creates a highly effective ____ .

Remember: The formal future

• The Chief Revenue Officer ___ present the revised forecast to the board in London tomorrow. [is to / was slated to]
• Our enterprise sales team ___ close three major accounts in Boston by Friday. [is expected to / is destined to]
• The new pricing model ___ be launched in New York next quarter. [is slated to / is on the verge of]
• Our company ___ sign the acquisition agreement in Chicago any minute now. [is on the verge of / is to]

Remember: Noun clauses as subjects and objects

• ___ worries the board is whether our pipeline can support the quota. [What / That]
• The Chief Executive Officer ignored ___ our team missed the quarterly target in Bristol. [the fact that / whether]
• We need to discuss ___ we can restructure the compensation plan in London. [how / what]
• The investors questioned ___ the new sales director was ready for the role. [whether / the fact that]

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